Len Steckler, born and raised in New York, always knew the image would be-
come the cornerstone of his life's work.
As a young illustrator, he won the Na-
tional Academy Design Award and, after being
part of the prestigious Charles Cooper studio, he gained prominence as the originator
of the new campaign for the first diet drink,
Diet Pepsi. His illustrations appeared in all the leading
magazines of the day, such as COLLIER'S, GOOD HOUSEKEEPING, THE
LADIES HOME JOURNAL, and THE SATURDAY EVENING POST.
In the 60's and 70's, he was famous for his fashion and beauty
photography. His work appeared in major ad campaigns for Revlon,
Cover Girl make-up,
AT&T, Ivory Soap, and American Airlines, among many others.
He gave early starts to many young models including Jennifer
O'Neill, Susan Blakeley, Cybil Shepherd, and Maud Adams. His photographs appeared in VOGUE
and HARPER'S BAZAAR, and many books on photography. He
subsequently became well known for his published
photographs of Marilyn Monroe, Carl Sandburg, Andres Segovia, John Wayne, and many more celebrities of the era.
Continuing his career directing and producing commercials,
he gained nation- wide acclaim for putting
Joe Namath in pantyhose for a Hanes commercial. His Noxema
spots with the famous phrase, "Take it off, take it all off!" became
a pop culture phenomenon.
Steckler directed and filmed the live segments
in the Emmy™-award winning television special,
"Free To Be You and Me," and won numerous awards including,
Clios, The Silver Lion from the Venice Film Festival, the award for
best commercial from the American Television
and Radio Commercials festival, the Hollywood Television
and Radio festival award, and many Art Directors Club Awards from New York, Chicago, and Los Angeles.
Upon moving to Los Angeles,
he produced and directed movies for television and continued
making television commercials. By the early 90's, through an
epiphany on a family trip, he returned to his first love… painting.
The fun- damentals of his early art foundation became the glue
upon which his entire life's work has been held
together. It was always irrelevant whether Steckler
used charcoal,
paint, a camera or a computer…it has always been the image that matters. He is currently a collected and recognized artist whose,
"evolutionary" style has gained acknowledgement and respect.
He continues to create and reside in Los Angeles.
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